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The shopping experience is the complete set of perceptions that customers receive while purchasing a product or service, and even what they feel after the deal is closed.

The shopping experience is about feelings, emotions, and sensations. Taking care of this strategy can help change your approach from “I want you to buy from me” to “I want to understand you to advise you.”

By creating a memorable shopping experience for your customers, you are considerably nearer to closing your next sale.

The question is: how does one design an unforgettable, authentic, and successful shopping experience to win over their customers?